FREE Course:
Start getting your first 100
customers TODAY

10 emails over 2 weeks. Simple assignments you can apply TODAY. Practical advice without the hype. A proven strategy used by hundreds of others we’ve trained.

Oh, and a real person - ME - will reply to your emails and help you.

Ready? There is no better time than now. Let’s go!


I won’t send you spam. Unsubscribe anytime.

You know those crappy email courses that fill up your inbox? That promise the world and blame YOU when it doesn’t work?

If so ... you’ll be surprised when:

  • You look forward to getting my course emails.
  • I reply your emails and offer practical advice.
  • I tell you the honest, brutal truth - even if you don’t want to hear it.
  • You finish with a real strategy for getting your first 100 customers.

I know because every day entrepreneurs in our course email me telling me these things.

For instance, here’s what Shaun sent me on the last day of the course...

Or see what Roger's said...

What you will get from this 2-week
email course

I’m going to get you on track for getting your first 100 customers.

I’ll send you 1 email/day for 10 days. Each one will teach you how to do Helpful MarketingTM, a strategy we created for starting a business. By the end of 2 weeks:

  • You will know which marketing strategies - those best for scaling a business - are a waste of time right now.
  • I reply your emails and offer practical advice.
  • You will know how to find your customers.
  • You will know what to say and do to get a customer’s attention.

In short, you will have a real plan for getting customers like Jason:

Let’s go get me some customers!

You’ll also get FREE access to
the Helpful Canvas

We’ll help you create your Helpful Canvas
you’ll finish the course with a real plan for getting
your first customers

Our Helpful Marketing strategy is different,
I will teach you to start your business
by investing in RELATIONSHIPS

This course is based on what I have learned helping thousands of entrepreneurs like you get started. Your #1 hardest challenge is ... getting initial customers.

Starting a business today is easy - getting customers is brutally hard. PR, social media, SEO, SEM, growth hacking, content marketing are great for SCALING a business - not STARTING a business.

I’m going to show you how to start. When you have no reputation. When your product isn’t very good. When your book isn’t finished. When you have no clients.

I’m going to teach you how to stop spending so much time trying to get people to pay attention to you - and instead get you to start paying attention to them.

Check out what Aniket said about our course.

What the experts are saying

"Kevin has been one of the world’s leading advocates for Lean Startup from the very beginning. He has taught thousands of entrepreneurs and innovators how to create value and minimize waste - and he can help you as well."


Eric Ries

The Lean Startup - Author

"Finding customers is one of the biggest challenges every entrepreneur faces. Kevin’s Helpful Marketing strategy reinforces what I teach in Running Lean - listen to him and you’ll build the relationships with your customers that lead to better products more value."


Ash Maurya

Practice Trumps Theory

What do you have to lose?

I know you’re skeptical - and I’m glad. Because I don’t have some magical elixir to make it easy to start a business. But I do have a process that hundreds of other entrepreneurs have used to start their businesses.

Is your business growing? Do you have a plan that’s working?

If not, why not give me a chance to help you?

Ok, Kevin.
I’m skeptical but convinced.
I’ll give you a chance.